ENđź‘‹ Hi, Its Me !
STEVEN ALEXANDER
E-Commerce Digital Advertising Supply Chain Leadership Artificial intelligence Automation
Driving digital growth and cross-border e-commerce success. Bridging China’s supply chains with global markets through 12+ years of strategic operations and sales leadership.
Join once, yours forever. Start from basic.
ABOUT ME
SUMMARY
High-impact leader with 12+ years of expertise in business leadership, digital growth strategy, and e-commerce operation
Proven track record of bridging Chinese supply chain ecosystems with global/Indonesian B2C markets since 2024. Combines elite sales management experience with hands-on technical execution across Shopify, WordPress, marketplace optimization, and targeted ads strategy to drive revenue growth and conversion performance. Currently based in Guangzhou, China, fully available for in-person interviews.
LANGUAGES
Professional Experience
Jan 2024 — Present
FOUNDER & Consultant
PT. Genesis Ciptamoda Digital
Hands-on China sourcing & cross-border logistics, architected Shopify/WordPress stores, deployed Meta/TikTok ads, optimized marketplace (Shopee, TikTok Shop) performance.
Jun 2014 — Dec 2024
Senior Agency Director
PT. Prudential Life Assurance
Highest sales achievement, orchestrated high-performance teams, aggressive market expansion across Indonesia.
MY EXPERTISE
01. E-Commerce & CMS
- Shopify & WordPress Expert
- LMS, Custom Funnels, High-Ticket Catalogs
- Marketplace Optimization : Shopee, TikTok Shop
- Sales Funnels & B2C Market Penetration
- Conversion Rate Optimization (CRO)
02. Digital Advertising
- Meta Ads & TikTok Ads
- Generative Engine Optimization
- SEO Content Distribution
- User Acquisition Strategies
03. Supply Chain
- China Sourcing & Procurement
- Taobao / 1688 Operations
- DDP Logistics Strategy
- Cross-Border Ecosystems
04. Leadership
- Team Management
- Operational Workflow Design
- Performance Reporting
- Executive Mentorship
05. AI & Automation Workflow
- AI Content Generation
- Prompt Engineering
- Workflow Automation
- AI-driven Market Analysis
06. Content Creation & Visual Editing
- CapCut : Short-form Video Editing, TikTok/Reels Production
- Canva : Visual Assets, Banners, Social Media Design
MY PROJECTS
QURVOLOGY - ONGOING PROJECT
Premium Shapewear & Body-Sculpting E-Commerce Brand
Shopify-built cross-border DTC brand for intimate wellness, featuring high-ticket product presentation, 3PL logistics, and conversion-focused user journeys.
CHINA MASTERCLASS
E-Learning Platform for China Trade & Sourcing
A WordPress-built hub providing structured guides on China sourcing, factory verification, wholesale markets, and cross-border workflows.
POSHAVENUE
End-to-End China Sourcing & Procurement Services
A WordPress service platform offering China sourcing, Taobao/1688 procurement, translation, factory tours, and DDP logistics coordination.
SKILLBASE
Custom LMS & Digital Content Distribution Platform
A custom WordPress-built e-learning platform (LMS) designed for digital course hosting, automated content distribution, and course sales funnel optimization.
PRIVATELUXURY
Shopify Pre-Order & Luxury Cross-Border Catalog
A Shopify-driven luxury marketplace setup specializing in high-ticket pre-order models, product catalog presentation, and DDP cross-border services.
VOILA
#1 Luxury Multibrand Fashion & Goods Webstore
A Shopify-driven luxury multibrand e-commerce platform specializing in designer bags, apparel, and high-end fashion goods, complemented by a curated catalog of luxury timepieces.
LUXEHOUZE
High-Ticket Luxury Watch & Goods Digital Catalog
A Shopify-based e-commerce platform built as an authentic digital catalog for ultra-luxury watches and fashion items, driving online discovery to offline showroom sales.
EDUCATION & AWARDS
EDUCATION
2010 - 2014
BACHELOR OF ECONOMICS
PETRA CHRISTIAN UNIVERSITY INDONESIA
AWARDS
6X MDRT Qualifier
Qualified 6 times for the Million Dollar Round Table (MDRT), an exclusive global recognition representing the top tier of financial and insurance sales professionals worldwide.
2X President Cabinet Club
Awarded twice as the #1 Top Producer nationally, achieving the highest total sales production in Prudential Indonesia within a single operational year.
2X Double Star Club & 2X Star Club
Recognized as a Double Star Club Qualifier (Ranked Top 2 Highest National Sales Production) and Star Club Qualifier (Ranked Top 3 Highest National Sales Production) in Prudential Indonesia.
CONTACT
I’m excited to hear from you!
PHONE
+86 185 9400 6575Â (China)
+62 811 800 375Â (Indonesia)
LOCATION
Guangzhou, China
Open for In-Person Interviews